User Journeys
Explore the paths visitors take through your site with stepped columns or a Sankey flow diagram.
User Journeys shows you the actual sequences of pages visitors navigate in a session — not a predefined funnel, but the organic paths that emerge from real usage.
Navigate to Sites → your site → Journeys.
Visualisation modes
Columns
A stepped layout where each column represents a position in the journey (step 1, step 2, step 3 …). Each node shows a page and the number of sessions that visited that page at that step. Branching paths appear as separate nodes side by side.
Use Columns when you want to compare relative volume across paths at each step.
Flow (Sankey diagram)
A Sankey diagram where the width of each band represents the volume of sessions flowing from one page to the next. Convergent paths merge visually; divergent ones fan out.
Use Flow when you want to see which paths dominate and where sessions consolidate or scatter.
Controls
| Control | What it does |
|---|---|
| Depth | Number of steps to show (2–10) |
| Paths per step | Maximum branches to display per column (1–10) |
| Entry point | Filter to journeys that start on a specific page |
| Date range | Scope sessions to a time window |
The total session count for the current filters is shown above the diagram.
Increasing depth and paths per step can make the diagram harder to read on sites with many distinct pages. Start with the defaults (depth 4, paths 5) and expand from there.
Very short sessions (single-page visits) appear as one-step journeys. Set depth to 2 or higher to see only multi-page paths.